INNOVATION DESIGNER

in Corporate Research & Development at the Transformative Platform Technologies in Fall 2023



Over Yasmine’s time with P&G, she participated in discovery and exploration of future product opportunity spaces.

+ worked on projects focused on predicting consumer interests and values through qualitative and quantitative research

+ development and upstream innovation in sustainable consumption and accessibility spaces based on new technologies that could be on shelves years from now and on accessibility features that help consumers with health conditions and impairments




In her final weeks at P&G, she piloted a research project that could define new product opportunities that align with the future of living for consumers in 10 years.

Yasmine leveraged the flexible nature of this department and worked on multiple projects from discovery, deployment, seed and series A.



SKILLS


cross-collaborative work
transdisciplinary product explorations and testing
interviewing, conducting consumer research

TOOLS


figma design + prototyping
respondant.io
primary research + synthesis
brainstroms + sprints
sticky notes + whiteboard markers 
design strategy

LOOKING TO LEARN MORE?


Due to the type of contract signed,
exploration of yasmine’s work would only be possible during an interview.